issue 158:
USER EXPERIENCE
AND STORYTELLING
this month's question
When conducting UX research studies and writing subsequent case studies, how can we use listening to stories as a research tactic and most effectively share the stories of our processes and results with the rest of the UX field?
Meet the Interviewees
In addition to reviewing the peer-reviewed literature on this topic, I interviewed two experienced UX professionals based in California's Silicon Valley.
Why should we care?
Being a junior user experience researcher at Santa Clara University’s User Experience Research and Writing Lab, as well as a senior undergraduate taking a course on the rhetoric of storytelling, I am interested to explore where storytelling may fit into the work of user experience professionals. The growing field of UX aims to discover users’ wants and needs and ultimately increase return on investment. Researching people's stories and writing UX case studies can aid in this goal by providing narrative accounts of why an issue matters and explaining how to conduct quality research to implement design and prototyping practices that cultivate an inclusive and optimal experience for users of modernized technology.
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