Heuristics have been very important in the UX industry over the years, from the trusted Nielsen Norman Group to more modern lists. They produce quick and reasonable problem-solving by giving researchers a checklist to use for usability evaluation. UX heuristics keep UX professionals on the same page and the research more generalizable. In their case study, Souza, et al. first consider Adriano Renzi’s UX heuristics: place-making; consistency; resilience; reduction; correlation; equivalency to cultural conventions; visual intuitive content; natural, intuitive, and direct interactions; and contextual ergonomics (Souza). Building off of existing theories and heuristics, they then created their tasks and framework for evaluating their own case. Heuristics give us UXers a place to start from and a reliable way that researchers have successfully studied experiences in the past. Although, popular methods like the Nielsen Norman Group’s 10 usability heuristics may have become somewhat outdated and may be missing some of our users’ stories. We must be careful to listen for other evaluative categories that come up during open-ended surveys and interviews.
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